Wednesday, 25 September 2013

Magazine front cover analysis

There are many features on the front of a magazine which make the customer buy the product. In this case, the main reasons are the people on the front cover and the masthead in the top left. When people see the Arctic Monkeys on the front cover, they will want to read it as the Arctic Monkeys are music icons. NME is a massive Magazine brand. Having that name in the top left corner is the reason why most people buy the magazine every week. People buy the magazine one week, they like it so they keep buying it.
NME have used a good advertising technique by using visual syntax. This is how they position things on the front cover. They immediately attract your attention with the logo in the top left. They them attract  your attention with the smaller headlines to the left. You then read down the page until you get to the price on the bar-code at the bottom. The company hope that after reading the whole page, you think it will be worth the price. They use a quote at the top of the page to give you an idea what is going to be in the Magazine.
The quote on the front of the front of the Magazine makes people want to read more. “THE PRESS GOT EVERYTHING WRONG” in block capitals. Not only does this stand out it makes people want to find out more. Another advertising point on the front is the big AM. This is Arctic Monkeys logo. All there fans will know this. The “AM” logo is recognized worldwide. This is there main advertising point for this particular magazine.

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